Brief | Wilde Mode X Matthew Hare | Pride Rhino | Organic Cotton

Regular price £29.99
Sale price £29.99 Regular price
Unit price
Tax included.

Pride Rhino Organic Cotton Briefs — queer history-inspired underwear for men, women, and non-binary bodies, handmade to order in the UK.

Part of the Wilde Mode Pride 2025 collaboration series with trans artist Matthew Hare — a bold and tender design celebrating queerness, identity, and the quiet strength of rhinos. Matthew’s playful illustration style brings loving rhino couples, Pride colours, and joyful queer symbolism to life in a design that’s as empowering as it is comfortable.

Why the Rhino?

In queer history, the purple rhino emerged in the 1970s as one of the early symbols of the LGBTQ+ rights movement — chosen for being misunderstood, strong, and peaceful unless provoked. The rhino came to represent queer resilience, individuality, and quiet power. This collaboration celebrates that history and brings it into a joyful, wearable design for Pride and beyond.

  • Pride Rhino print by trans artist Matthew Hare — queer history on your knickers
  • 95% organic cotton (Oeko-Tex Standard 100) + 5% spandex for stretch
  • Soft, fabric waistband — no harsh elastic, gentle against the skin
  • Sensory-friendly — no itchy seams or scratchy labels
  • Breathable cotton gusset — designed for all-day comfort
  • Smooth overlocked seams — soft against the skin, built to last
  • Great for size fluctuations — ideal if you experience bloating, chronic illness, or body changes day to day
  • 5 styles: Midi Brief, Full Brief, Hipster Brief, Thong & Pouched Brief
  • Inclusive sizing — Small (UK 4/6) to 10XL (UK 52/54)
  • Handmade to order in the UK — less waste, made just for you
  • Machine wash 30°C, tumble dry low

Size Guide

Please check our size guide before ordering as our garments are made to our own unique patterns. Measure your hips at the fullest point for the best fit.

Size UK Size High Hip (inches) Low Hip (inches)
Small UK 4/6 32–34 35–38
Medium UK 8/10 35–37 38–40
Large UK 12/14 38–40 41–43
XL UK 16/18 41–43 44–46
2XL UK 20/22 44–47 47–50
3XL UK 24/26 48–51 51–54
4XL UK 28/30 52–55 55–58
5XL UK 32/34 56–59 59–62
6XL UK 36/38 60–63 63–66
7XL UK 40/42 64–67 67–70
8XL UK 44/46 68–71 71–74
9XL UK 48/50 72–75 75–78
10XL UK 52/54 76–79 79–82

Please note: Colours may vary slightly from how they appear on screen.

  • Shipping Information: FREE delivery on all orders over £150

Return Policy: In the rare event your product arrives damaged or defective, simply file a claim within 15 days of delivery. Approved claims will be replaced or refunded.

Brief | Wilde Mode X Matthew Hare | Pride Rhino | Organic Cotton

Brief | Wilde Mode X Matthew Hare | Pride Rhino | Organic Cotton